论文标题

Mi YouTube es Su YouTube?使用流行视频的YouTube缩略图分析文化

Mi YouTube es Su YouTube? Analyzing the Cultures using YouTube Thumbnails of Popular Videos

论文作者

Zhang, Songyang, Aktas, Tolga, Luo, Jiebo

论文摘要

YouTube是一个举世闻名的视频共享网站,它在平台上保留了顶级趋势视频的列表。由于其大量用户,它使研究人员能够通过分析趋势视频来了解人们的偏好。趋势视频因国家 /地区而异。通过分析这种差异和变化,我们可以说出用户的偏好在位置如何差异。先前的工作着重于分析视频元数据中的这种文化偏好,而藏在视觉内容中的文化信息尚未发现。在这项研究中,我们使用YouTube趋势视频的缩略图探索了国家之间的文化偏好。我们首先使用对象探测器处理视频的缩略图图像。然后将收集的对象信息用于各种统计分析。特别是,我们从三个角度研究了数据:地理位置,视频流派和用户的反应。实验结果表明,来自类似文化的用户在观看YouTube上观看类似视频方面具有兴趣。我们的研究表明,通过缩略图发现文化偏好可能是视频社交媒体分析的有效机制。

YouTube, a world-famous video sharing website, maintains a list of the top trending videos on the platform. Due to its huge amount of users, it enables researchers to understand people's preference by analyzing the trending videos. Trending videos vary from country to country. By analyzing such differences and changes, we can tell how users' preferences differ over locations. Previous work focuses on analyzing such culture preferences from videos' metadata, while the culture information hidden within the visual content has not been discovered. In this study, we explore culture preferences among countries using the thumbnails of YouTube trending videos. We first process the thumbnail images of the videos using object detectors. The collected object information is then used for various statistical analysis. In particular, we examine the data from three perspectives: geographical locations, video genres and users' reactions. Experimental results indicate that the users from similar cultures shares interests in watching similar videos on YouTube. Our study demonstrates that discovering the culture preference through the thumbnails can be an effective mechanism for video social media analysis.

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