论文标题

通过社会拓扑和双重角色用户依赖性来改善信息级联建模

Improving Information Cascade Modeling by Social Topology and Dual Role User Dependency

论文作者

Liu, Baichuan, Yang, Deqing, Wang, Yueyi, Shi, Yuchen

论文摘要

在过去的十年中,由于其在许多领域的应用值,因此对社交网络的信息扩散(也称为信息级联)进行了大规模研究。近年来,许多基于经常性神经网络的模型在内的顺序模型已广泛用于预测信息级联。但是,通过顺序模型捕获的级联序列中的用户依赖性通常是单向的,并且与扩散树不一致。例如,继任者的真实触发因素可能是序列中的非IMMediate前身,而不是直接的前身。为了更充分地捕获用户依赖性,这对于精确的级联建模至关重要,我们提出了一个非序列信息级联模型,称为tan-drud(具有双重角色用户依赖性的拓扑感知的注意力网络)。 Tan-Drud通过捕获信息发送者和接收器的双重角色依赖性,在信息级联建模上获得令人满意的性能,这是受经典通信理论的启发。此外,Tandrud将社会拓扑结合到两级注意网络中,以增强信息扩散预测。我们在三个级联数据集上进行的广泛实验表明,我们的模型不仅优于最先进的级联模型,而且还可以利用拓扑信息和推断扩散树。

In the last decade, information diffusion (also known as information cascade) on social networks has been massively investigated due to its application values in many fields. In recent years, many sequential models including those models based on recurrent neural networks have been broadly employed to predict information cascade. However, the user dependencies in a cascade sequence captured by sequential models are generally unidirectional and inconsistent with diffusion trees. For example, the true trigger of a successor may be a non-immediate predecessor rather than the immediate predecessor in the sequence. To capture user dependencies more sufficiently which are crucial to precise cascade modeling, we propose a non-sequential information cascade model named as TAN-DRUD (Topology-aware Attention Networks with Dual Role User Dependency). TAN-DRUD obtains satisfactory performance on information cascade modeling through capturing the dual role user dependencies of information sender and receiver, which is inspired by the classic communication theory. Furthermore, TANDRUD incorporates social topology into two-level attention networks for enhanced information diffusion prediction. Our extensive experiments on three cascade datasets demonstrate that our model is not only superior to the state-of-the-art cascade models, but also capable of exploiting topology information and inferring diffusion trees.

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